Patented home improvement product. Renamed product, modified to patent-pending, trademarked and established marketable prototype. Soft launched to individual home improvement contractors, then private label with international company. Fully launched product into wholesale, retail, B2B, and DTC markets. Added a relevant line extension and developed separate corporate entity. Sales volume generated from $0-$20 million within first 3 years.
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Co-launched electronic billboard network on more than 200 college and university campuses exclusively for Paramamount Pictures film, television, home video, and music publishing divisions. Electronic billboards featured college calendars on one side and high resolution Kodak backlit film stills promoting shows, movies, books, videos, etc. targeting college aged kids.
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Designed and deveoloped a CPG brand for kids in conjunction with Walmart and Warner Bros. licensing division for their Looney Tunes characters. Later expanded concept with other top licensing characters from Mattel, Viacom, Childrens Theater Network, etc. and sold product into most every Mass, Drug and Grocery chain in the country. Revenues exceeded $50+ million.
President Obama and the Ad Council and the U.S. Army to launch a new public service advertisements (PSAs) to encourage high- school students to stay in school. We were hired to come up with concept to reach all NYC high schoolers. We produced tissue boxes with the Stay in School message printed on each side, we called them mini-billboards and placed them in every classroom in the NYC system. We continue to do this nationally through our www.tissueboxdonations.org program.
We partnered with a Google Premier Partner SEO and SEM company to develop a digital recipe for localized marketing, ie, a top to bottom marketing plan that focuses on the most narrowly defined localized marketing approach. This initiative/entity entitled LocaLOGICS is sold and marketed to the franchise industry for franchisees to focus on their defiined tradezone/territory.
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We work with major international and domestic companies, international and domestic law enforcement agencies, as well as civil and criminal legal entities. When seeking information regarding staff, investors, potential business partners, acquirers, etc. on the "down-low," it is known that our experienced network allows us to place personnel inside and up close to assigned targets in order to provide accurate and confidential intel.
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